6 Things To Look For In An SEO Company In Canada

1: Introduction 

With such intense competition online, maintaining your online presence requires a lot of time, expertise, and dedication, which you as a business owner may need help to give. This is where it pays to look for an SEO company in Canada that specializes in all aspects of SEO and online marketing and can compile and execute a comprehensive plan and strategy to ensure a strong online presence whether that be through the use of Search Engine Optimization (SEO), Google Ads, and/or social media.

Looking for an SEO company in Canada? Check out Marketing Blitz! We offer a range of Seo services to improve your online visibility and Google rankings to drive more traffic, leads, and sales. Contact us today at 1-800-897-3900 to learn more about how we can help your business succeed online.

2: Why Look For An SEO Agency In Canada

As a business owner in Canada, you likely have a lot to deal with. 

Whether you have a physical brick-and-mortar business or an online business, juggling all aspects of business operations can seem like a seemingly impossible task. 

That is why to run and grow a business successfully you need a team or teams to help you manage different aspects of the business whether that be accounting, marketing and sales, customer service, etc. 

By delegating tasks to professionals you can free up time to take care of the most critical aspects of your business which is fundamentally the key to success and growth!

This same concept also applies when looking for an SEO company in Canada or online marketing. To ensure your business has a strong online presence it is important to carefully manage online marketing channels, especially when it comes to SEO.

Search Engine Optimization is an essential long-term marketing strategy for local, national, and international businesses in Canada. It is one of the most effective ways to maintain a strong online presence, generate organic leads, and drive more traffic to your business website. 

Unlike Google Ads, which can drive relevant traffic immediately but costs a lot of money, SEO is more of an organic strategy that takes time to deliver results, but when it does, it is extremely cost-effective, and the key to success and lower customer acquisition costs in the long run.

Finding an SEO Company in Canada that can improve your website’s organic ranking while driving more traffic, leads, and conversions can be a huge boost to your business and be one less thing you have to worry about.

3: 6 Things To Look for In An SEO Company In Canada

Stepping into the realm of online marketing without any prior knowledge can be a daunting task. With so many options out there how do you know which company would be best suited to help your business achieve its online goals?

Well, to help you make a more informed decision here are six things you need to look for when choosing an SEO Company in Canada.

Track Record

One of the most important things to look for in an SEO company in Canada is its track record. How many years of experience does the company have? What clients have they worked with in the past and how effective were their strategies in helping them increase traffic and leads?

Getting answers to these questions can help shed some light on how good the company is in terms of service and performance. A good way to do this is to look for testimonials and customer reviews online. This should tell you a lot about the company and help you answer the questions above. 

Also, check for any awards or certifications that a SEO company in Canada has. The best companies will usually have a Certificate of Excellence or other types of awards that are a measure of their pedigree and reputation.

SEO Plan/Strategy

There are all kinds of SEO products in the market that take care of different aspects of optimization. Some plans only cater to on-page SEO, while others might only cater to off-page SEO or a combination of the two. 

It is important to have a detailed conversation about what an SEO company in Canada can do for you. How are they going to drive more traffic to your website? How will they increase your organic rankings? And what content creation strategies do they have in place to help the business attract new customers?

An established SEO company in Canada should have no problem providing answers to these questions and even help you understand, in layman’s terms, exactly where your website is lacking and how their SEO strategies can overcome those weaknesses and deliver results.

Cost Comparison

Whether you are a business owner of a small, medium, or large Canadian business cost is always going to play an important factor in determining which SEO company you go with.

However, you should never base your decision on cost alone. This is because in such a competitive market you can find SEO packages that can start at $100 a month and go up to $10,000+ a month. 

You must have a budget in mind and find a package that offers the most value for that budget. This is easier said than done, however, and will require you to consult and get a quote from at least 3-5 SEO companies in Canada to figure out which one provides the best value. 

Remember, just because company A might be significantly cheaper than company B doesn’t mean that company A is offering better value. 

You need to see a breakdown of exactly what SEO services that particular company is offering for that money as more often than not, the higher costing package may include a lot more optimization services that could be extremely beneficial for your business, giving you more bang for your buck!

Included Optimization Services

Whether you are a small business or a large business in Canada, SEO is just as important for you. If you can’t handle this component of online marketing in-house you need a company that can take this on for you without you having to worry about SEO again.

As such, when choosing a company to take over SEO for your business website you need to make sure that at the very least the package they offer includes the following:

• A customized SEO strategy that is tailored specifically for your business
• Comprehensive on-page and off-page optimization
• Quality backlink building
• Technical SEO audits that identify and resolve errors affecting your website’s performance
• Content creation to engage your target demographic and attract new customers
• Monthly in-depth reporting that tracks progress and results
• Competition research and continuous optimization of existing strategy to stay ahead!

Guarantees & Recommendations

Always ask the SEO company if they can recommend a business similar to yours that they have effectively worked with in the past and delivered results. If a company can provide this information it is a testament to their confidence and ability and shows they are capable of handling all that you require.

Also, ask for guarantees. While nothing is set in stone when it comes to SEO certain guarantees can still be offered, such as a 100% customer satisfaction guarantee, and/or a money-back guarantee within a certain time duration.  

Is It Local?

A local SEO company can provide several benefits over one that is strictly online. SEO companies that have physical addresses where you can visit the office and meet the team in person is a big bonus as nothing beats being able to work out details face-to-face.